Our work
Freedom To Fly – 5 Wing Goose Bay
Client: Department of National Defence
Background
The Department of Defence required a pure ‘trade show floor’ piece that stopped attendees in their tracks with inspiring, esoteric messaging specifically targeting Air Force personnel. As the final product was for trade show use, key messaging was to be delivered through a powerful visual message.
The short, high-energy video incorporated a cutting-edge animated treatment to enhance visual impact and promote the unique facilities at 5 Wing Goose Bay. Seven distinct benefits of the base were identified and showcased without narration required.
Results
Feedback from the client: “r+d creative met the challenge with ease, and the final program has been very well received in trade show trials in a variety of settings… from the start of the project to the very finish, r+d creative was enthusiastic, professional, attentive and committed to producing a great video… they have clearly demonstrated they are a supplier of choice to this office.”
